Breaking News
Black Friday: AI becomes the bargain hunter
A good half of Black Friday and Cyber Monday shoppers in Germany plan to use AI to hunt for deals this year, according to YouGov – more than double last year’s share (23%). 66% trust AI to find the best offers, but only 8% would leave the purchase itself entirely to AI. During Black Weeks 2025, German online spending was 51% above the average of the remaining weeks. See the numbers on YouGov
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easyShop launches in 21 markets
easyShop.com, the marketplace announced in June, is now live in 21 European countries. Sellers reach all markets through a single account without having to set up local entities. Operated by OnCommerce, the marketplace sells no goods of its own and therefore does not compete with its sellers. Get the full story on Retail News
UK plans to make marketplaces collect VAT
The UK government plans to make Amazon, eBay, Temu and other marketplaces collect VAT on behalf of their sellers, according to media reports. The measure targets overseas sellers who avoid the tax and is expected to raise up to £1 billion. Read more on Reuters
IKEA expands its second-hand marketplace in Europe
Following the UK and Ireland, IKEA’s digital second-hand marketplace has now launched in Germany. Users buy and sell pre-owned IKEA furniture via a free IKEA Family account. Image recognition automatically adds product details and photos. Get more details at Ingka
Shein streamlines European shipping for its sellers
Shein is launching its first European logistics service for marketplace sellers in Spain. Cooperative Logistics connects sellers with carriers such as GLS, FedEx and CTT. This is designed to make deliveries to Germany, France, Italy and Portugal easier. More European countries are set to follow. Discover more on Marketing4eCommerce
Allegro opens up to Ukraine
Allegro has launched a pilot that lets Ukrainian customers buy more than one million products from selected Polish sellers. The initial focus is on winter essentials such as power generators, gas heaters and hygiene products, with Nova Post handling delivery in Ukraine. Read more on Reuters
Too Good To Go moves beyond food
Too Good To Go’s surplus marketplace now also covers personal care, pet care, plants, supplements and household products. Partners in individual European countries include OBI, Hagebau, Auchan and Decathlon, as well as brands such as Nivea and Oral-B. See more on AFP
One-Cart News
Google bundles retailers into one cart
Google has launched Universal Cart in the US, collecting products from different retailers in a single cart across Google Search and the Gemini app. The tool flags price drops and items back in stock, surfaces promo codes and handles checkout via Google Pay, including for Walmart, Target, Nike and many Shopify merchants. Find out more on Google
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