Marketplace Universe News 25.11.2024 – AI-powered marketplaces / Big Retail Media alliance / Fnac Darty takes over Unieuro

Breaking News

How could a AI-powered marketplace look like? Perplexity might give as a glimpse of the future. The AI service has introduced a shopping assistant last week, which can help you with complex, multi-step shopping requests. The AI finds answers to shopping prompts like “Find the comfiest headphones” by looking through the assortment of connected Shopify shops. So far, the Perplexity shopping experience is just available in the U.S., but other markets are likely to follow. Perplexity

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A big Retail Media alliance might change the face of French e-commerce: The Mulliez (Decathlon, Boulanger, Auchan) and Les Mousquetaires (Intermarche, Leroy Merlin) groups which recently fixed joint purchasing agreements have started pooling their customer data. LinkedIn

The French electronics and home appliances group and marketplace provider Fnac Darty has acquired a 91.1 % share in Unieuro, Italy’s leading electronics and appliances retailer. Unieuro will be delisted, and its operations integrated in Fnac Darty. LinkedIn

In 2023, Amazon sellers have made a loss of 258 million euros because of Black Friday, a study by the consultancy Kearney implies. In fact, the perceived increase in sales during Black Week was merely a shift in sales because customers deliberately saved their purchases until the bargain days, the consultants state. Spiegel

Oscar-worthy News:

n a new Amazon holiday campaign, Hollywood star Adam Driver reads out 5-star Amazon reviews tapping deeply into his dramatic acting muscles. Accompanied – of course – by a live piano performance. Truly hilarious. Lo and behold the tragic story of the banana slicer. Retaildive

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