Marketplace Universe News 23.03.2026 – 600 German Seller on Shein / Amazon Invests in Poland / Kiabi Expands Marketplace Business

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Shein has more than 600 sales partners in Germany
The marketplace of Shein continues to expand its seller network in Europe: in Germany alone, more than 600 sales partners are now active. This marks a shift from a pure private-label model towards a more open marketplace with a growing merchant base. At the same time, in France, the government also failed in its second attempt to temporarily suspend the marketplace following a scandal involving child-like sex dolls. More on Ecommerecnews (Germany) and Reuters (France)

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Amazon to invest over €5 billion in Poland
Amazon
 plans to invest €5 billion in Poland by 2028, aiming to challenge local market leader Allegro. Part of the investment will go toward a new fulfillment center. The company has already invested €10 billion in the market since 2012. See more at Ecommercenews 

Temu grows rapidly in Spain and Italy
Temu served an average of nearly 130 million Europeans per month in the second half of 2025. That is 12 percent more than in the first six months of last year. Especially Spain and Italy saw a strong increase in users. Find out more on Ecommercenews 

Galaxus continues to post losses in Germany
Online retailer Galaxus has accumulated losses of more than €200 million in Germany. Nevertheless, parent company Migros continues to push ahead with expansion – not for short-term profits, but for strategic effects on purchasing, logistics, and pricing in its home market. Read more on NZZ 

Kiabi Expands Its Marketplace Business
Following its launch in France, Kiabi is accelerating its digital transformation with the European rollout of additional marketplaces. Spain and Italy are the first on the list, with other countries set to follow. See more on Retaildetail 

Kingfisher bets on agentic shopping features
Kingfisher
 plans to introduce agentic AI-powered shopping features on the websites of B&Q and Castorama in France and Poland, as well as Brico Dépôt in France. The goal is to move beyond traditional keyword search by enabling a more intuitive, conversational product discovery experience. Find out more at TheRetailBulletin 

POs News

MediaMarktSaturn Opens Its Spaces to Decathlon
As part of its “Space as a Service” concept, MediaMarktSaturn is leasing retail space to Decathlon. This is creating shop-in-shop areas in select stores that combine sports and technology, thereby revitalizing unused retail space. This approach demonstrates how large retail spaces are becoming increasingly flexible: Instead of traditional product categories, hybrid shopping destinations are emerging that boost foot traffic and share costs. See the full story on RetailDetail 

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