With our Service Provider Portraits, we introduce Marketplace Universe partners in more detail – companies whose solutions make a measurable difference for marketplace professionals. Today: Pixelmoda, the Milan-based global leader in AI-assisted content production for fashion e-commerce – delivering high-end imagery at a fraction of traditional costs. (sponsored)
Who is Pixelmoda?
Founded in 2021 in Milan by Gianni Serazzi, Luigi Feola, Fabrizio Cardinali, Marco DiPietro, Giancarlo Galati, Paolo di Cesare, Luca Bassi and Sandro Patti, Pixelmoda has grown into one of the world’s largest producers of e-commerce photo and video content.
With 850 employees and a production process that blends human creativity with artificial intelligence, Pixelmoda creates visual assets that match the quality of traditional high-end fashion photography – but at up to 90% lower production costs.
What do they offer?
Pixelmoda produces product images and videos designed to drive online sales. The process combines on-set shooting by experienced fashion photographers with AI-assisted workflows that speed up retouching, standardisation and delivery.
This hybrid approach enables:
- 5–15% higher online sales through optimised product presentation
- 70–90% lower production costs compared to conventional photo studios
- Rapid turnaround times, even for large seasonal collections
The result: high-volume output without compromising the luxury look and feel that discerning brands demand.
Who is it for?
Pixelmoda’s services are ideal for:
- Luxury and premium fashion brands that require uncompromising visual quality
- Marketplace sellers needing fast, scalable content production across multiple platforms
- Retailers seeking consistent brand presentation for international rollouts
Their USP
- Luxury-grade quality: indistinguishable from traditional high-end fashion photography
- Massive efficiency gains: 70–90% cost savings, proven in client projects
- Proven sales uplift: +5–15% online revenue for brands using Pixelmoda content
- Scale without compromise: 14 million+ images and videos produced per year
Milestones & Impact
- 2024 – Pixelmoda content generated over €50 billion in online sales
- 2025 – Annual output exceeded 14 million images and videos
- Continuous monthly growth of 10–15% since launch
Why it matters for marketplace professionals
On marketplaces, visual content is more than a brand statement – it’s a decisive sales driver. High-quality imagery increases click-through rates and conversion rates.
Luxury brands on platforms like Zalando and Amazon Luxury Stores demand studio-perfect images for every SKU – but scaling this quality across thousands of products is costly and time-consuming.
Pixelmoda’s hybrid model delivers luxury-grade visuals at industrial scale, making it possible for brands to meet strict marketplace standards while cutting costs dramatically.
Who is already working with them? (selection)
Over a hundred marketplaces and brands are on Pixelmoda’s customer list, including companies such as Amazon, Zalando, Ralph Lauren, Etro, Stone Island and Cavalli.
More information is available at pixelmoda.com