When the Buyer Is an Algorithm: What Brands Need to Know About Agentic Commerce Right Now
Are AI Agents doing our shopping in the near future? Find out how to best prepare your listings for Agentic Commerce.
marketplace
Marketplace Universe News 26.05.2026 – Otto opens to Polish sellers, DHL adds new shipping surcharge
After opening up to Dutch sellers, Otto is now preparing the next step in its European seller expansion. Selected sales partners from Poland are set to join the marketplace as part of a pilot programme starting in June.
Shop Direct and Buy for Me: The legal questions behind Amazon’s new commerce model
Amazon is testing two models in the US with “Shop Direct” and “Buy for Me” that go far beyond a new shopping feature. This raises numerous open questions around copyright, trademark law, consumer protection and the Digital Markets Act.
Temu, Zalando, Amazon: Who’s Winning the Race for Nordic Marketplace Shoppers?
A recent PostNord study maps where cross-border shoppers prefer to buy: Temu is gaining in three out of four countries, Amazon is losing ground everywhere, and brands approaching the Nordics with a one-size-fits-all strategy might struggle.
Unlocking Data: Why Sellers Need Independent Multichannel Analytics
Marketplace-native data shows what happens on a platform – not what actually drives a business. Relying exclusively on individual marketplace dashboards means optimising platform efficiency, not profitability.
Best Practice: How Handyhuellen.de scaled into seven Kaufland markets
Handyhuellen.de rolled out its existing Kaufland Germany setup with ChannelEngine across all seven Kaufland regions. Around 20,000 SKUs were scaled internationally; individual markets could be technically activated in just two hours.
Marketplace Universe News 10.05.2026 – Amazon’s Alexa goes AI and eBay rejects GameStop offer
Amazon is moving another step closer to agentic shopping: The platform is combining Rufus and Alexa+ into Alexa for Shopping, bringing an AI shopping assistant to the Amazon Shopping App, the website and Echo Show devices.
How to Succeed on Tiktok Shop
TikTok Shop is easy to start, but hard to scale. Discover the content and infrastructure strategies which help you grow.
How AI Transforms Fashion Marketplaces — From Content Bottleneck to Business Engine
AI is making fashion content scalable and cheap — and that changes how competition on marketplaces works. Early adopters like Zalando and Etro are already reporting measurable gains. Brands still running the same PDP workflow as five years ago are missing sales they can’t see.
Marketplace Universe News 11.05.2026 – Amazon launches Supply Chain Services, Rakuten France faces closure
Amazon is launching Amazon Supply Chain Services, further expanding its role as an infrastructure provider. The offer for sellers includes freight, distribution, fulfilment and parcel delivery – also across channels outside the Amazon platform.