How to Succeed on Tiktok Shop
TikTok Shop is easy to start, but hard to scale. Discover the content and infrastructure strategies which help you grow.
TikTok Shop is easy to start, but hard to scale. Discover the content and infrastructure strategies which help you grow.
AI is making fashion content scalable and cheap — and that changes how competition on marketplaces works. Early adopters like Zalando and Etro are already reporting measurable gains. Brands still running the same PDP workflow as five years ago are missing sales they can’t see.
Amazon is launching Amazon Supply Chain Services, further expanding its role as an infrastructure provider. The offer for sellers includes freight, distribution, fulfilment and parcel delivery – also across channels outside the Amazon platform.
eBay was targeted by a large-scale global DDoS attack, claimed by the Iranian hacker group 313 Team – with estimated revenue losses of up to USD 200 million per day. And GameStop has made an unsolicited takeover bid for eBay worth $55.5 billion.
Zalando is consistently pushing its platform strategy and is discontinuing its Connected Retail programme – at the expense of its partners: all Connected Retail retailers must decide by May 15th whether to transition into Zalando’s Partner Programme by June 2027. If not, the partnership will already end this August.
TikTok Shop is currently preparing to launch in Poland, the Netherlands, and Belgium. Meanwhile, QVC has filed for bankruptcy in the U.S. The home shopping channel has recently been suffering increasingly from the shift to TikTok Shop and Whatnot.
In 2025, sellers sold goods worth more than €10.8 billion through the second-hand marketplace Vinted, marking a nearly 50% increase compared to 2024. While net profit declined by 19% to €62 million, Vinted remains profitable for the third consecutive year.
Strong Amazon performance doesn’t always mean real growth. But it can look like that, if you only look at half of the picture. We take a closer look at the Connected Commerce approach and how it can help widen the data horizon.
Every May, millions of Dutch employees receive their so-called Vakantiegeld This turns into a clearly measurable demand boost in e-commerce. Platforms like bol observe higher basket sizes, increased spending per order, and stronger demand for higher-priced products during this period. For brands and retailers, Vakantiegeld can therefore act as a recurring, predictable revenue driver.
Due to rising energy prices caused by the ongoing war in Iran, Amazon is requiring its marketplace sellers in the U.S. and Canada to pay a 3.5% fuel and logistics surcharge. The policy is set to take effect on April 17. It remains unclear whether it will be implemented in other countries.
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