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After much back and forth, TikTok Shop is launching today in Germany, France and Italy. In Germany, About You, Beiersdorff and Cosnova, among others, are taking part. TikTok Shop has been available in the UK since 2021 and in the US since the end of 2023. Techcrunch (start) Exciting Commerce (German brands)
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In the past financial year, Otto Group grew by 9%, outperforming the e-commerce market in Germany, mainly due to the marketplace. The marketplace sales has grown by 24 percent. German market observers are not so positive about the figures: the strong marketplace growth indicates a rapidly shrinking proprietary business, and Otto’s losses remain high. Ecommercenews (figures) LinkedIn (market assessment)
Amazon continues to add international marketplaces, but most sellers aren’t following them across borders. Despite Amazon’s efforts to make global selling easier, nearly 70% of sellers remain active in just one marketplace. Marketplacepulse
HORNBACH Group‘s fiscal year 2024/25 reveals a modest sales boost up to EUR 6,2 million euros. Baumarkt AG subgroup grew by 1.2%, while online sales fell slightly by 1.7%. The European online DIY market reached a revenue of 66 billion euros last year. Wallstreet-online (figures) Ecommercenews (DIY market)
The Migros Group is making Digitec Galaxus the online arm for its non-food business. If the business continues to grow by 15% annually, Digitec Galaxus could generate around 6 million Swiss francs in sales in 2030. Ecxiting Commerce
The XXXLutz Group has launched a retail media offering for online and offline use. Sponsored Ads are available. In addition to Sponsored Display Ads, individual brand shops, 650 double-sided steles are available in the XXXLutz stores. Retail-News
KI-News
eBay wants to make it easier for private sellers to list items using a new AI tool. Germany is the first market to offer the feature, which is now available in the eBay app. eBay
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