Author name: Universe

Pixelmoda creates procucr images for the italian retailer Rinascente - Cap

Best Practice Product images – How Rinascente reduces costs with Pixelmoda

Italian luxury retailer Rinascente cut fixed costs by double digits after partnering with Pixelmoda in 2024 for AI-assisted fashion product images. The new hybrid model – 70% visuals from brands, 30% co-produced – keeps the signature “Rinascente look” while also enabling savings in the company’s own studios. Production speed stayed the same, but workflows became leaner and more flexible. AI supports post-production tasks like retouching and color correction, with future potential for generative use – always under human creative control to preserve luxury quality.

Who is AliExpress?

The Rise of ALiExpress Europe

AliExpress Europe is booming. Discover who shops there, what sells best, and how brands can win on this fast-growing marketplace.

Marketplace Universe News 13.10.2025 – Zalando starts in Portugal / Temu among the top 5 in Germany / Verbaudet and Bauhaus launch marketplaces

Zalando has officially entered the Portuguese market to strengthen its position as Europe’s leading fashion and lifestyle platform. This move brings the company’s total footprint to over 25 markets. Portugal is one of Southern Europe’s fastest-growing e-commerce markets, driven by high smartphone penetration, rapid digital adoption and a growing appetite for international fashion brands.

Marketplace Country Quadrant Switzerland

The Marketplace Country Quadrant Switzerland lists the 24 most important players: Local heroes such as Digitec Galaxus and Ricardo, but also international players such as Amazon, eBay and Temu.

Marketplace Movers & Shakers in september 2025

Rafe Colburn, already serving as Chief Technology Officer at Etsy, is expanding his role and will also take over as Chief Product Officer. The move comes as Etsy consolidates its leadership structure following the departure of the former CPO.
Christian Lefken has made the move from MAX Trader to Christopeit Sport, where he’s now Head of Marketplaces.
Caroline Offergelt, after several years in the fashion marketplace world, has taken a new direction and joined bekuplast as Senior E-Commerce Manager.

Marketplace Universe News 06.10.2025 – ChatGPT starts in-chat-shopping / Amazon tests Haul in Spain / Platformisation in Germany

OpenAI is rolling out a native checkout in ChatGPT, letting users in the U.S. buy products without ever leaving the chat. The first integrations are with Etsy and Shopify sellers. Users can see product options, select variants, and complete the purchase directly in the interface. It’s a first step toward what some call “agentic commerce” – where AI handles not just discovery, but also transactions.

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