Marketplace Universe News 12.05.2025 – rump forces players to Europe / Amazon Hauls starts in UK / Good figures for Zalando and About You
The Swiss e-commerce market offers highly attractive conditions for international sellers. But selling to Switzerland comes with specific rules – simply because Switzerland is not an EU member state and has three language regions. This results in special circumstances with regard to taxes, customs duties, and customer service.
The German Retail Association HDE has filed a complaint with the Federal Cartel Office against Temu for anti-competitive behavior. The accusation: Temu deprives retailers who sell on Temu of the sovereignty to set prices.
The situation regarding TikTok in the US remains unclear: Trump has extended the deadline for a sale, which would have expired at the weekend, by another 75 days. This gives prospective buyers time to get into position. The list of potential buyers is getting longer and longer. Amazon, Microsoft, Perplexity AI, Oracle founder Larry Ellison, Reddit founder Alexis Ohanian, Mr. Beast, OnlyFan founder Tim Stokely, and billionaires like Elon Musk and Frank McCourt are included.
The Marketplace Quadrant “Sports” 2025 shows the 50 most relevant B2C online marketplaces in Europe for this category.
Marketplace Universe News 17.03.2025 – Growth at Allegro / Vinted goes offline / New Categories at Temu Europe
Zalando Deep Dive into the 2024 results: Marketplace growth, B2B challenges & the About You acquisition. Is it truly becoming a platform?
In the course of the takeover of About You, Zalando has secured more than 90% of About You’s share capital. Irrespective of the takeover, Zalando has ambitious plans: in 2025, sales are expected to increase by between 4 and 9 percent – twice as much as in 2024. Incidentally, Switzerland is Zalando’s second strongest market after Germany.
Regardless of the uncertain future in the US, TikTok is apparently continuing to expand TikTok Shop. According to reports, TikTok Shop is set to launch in Italy in March or April, with Germany, France, Brazil and Japan to follow later in the year. Meanwhile, Lidl has launched initial sales attempts on TikTok Shop in the UK.
TikTok chaos in the US: Facing an impending ban, TikTok shut itself down on Saturday, only to start up again on Sunday after Donald Trump declared that he would issue an executive order on Monday immediately after taking office to delay it. He can imagine a joint venture in which the US would hold half of TikTok’s shares. In the meantime, many users have fled to the Chinese app RedNote in protest.
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