Marketplace Insights
The latest marketplace news at a glance
- Show all
- Quadrants
- Movers and Shakers
- Deep Dives
- Company Portraits

Marketplace Country Quadrants : Surprising Leaders, Missed Opportunities & Local Champions Which country tops the chart in online spend per capita?Where is Amazon not the dominant player?And is Shein really the biggest fashion marketplace in Spain? In her keynote at E-Commerce Berlin Expo 2025, Marketplace Universe co-founder Valerie Dichtl revealed surprising truths and untapped opportunities in the evolving European marketplace landscape. Drawing from the latest Marketplace Country Quadrants, she shares...

How Europe’s online pharmacy market is shifting—platforms, retail media, OTC growth & what brands should watch now.

Zalando Deep Dive into the 2024 results: Marketplace growth, B2B challenges & the About You acquisition. Is it truly becoming a platform?

Almost half of all online shoppers now start their shopping journey on marketplaces, and the majority also prefer to shop on marketplaces rather than in brand web shops. However, purchasing behavior varies considerably depending on the user group, product, or country. This means that how customers shop is a crucial success factor in e-commerce: Only those who know which customers prefer to shop where can serve them in a targeted...

The interest in and thus the market for professionally refurbished electronic and electrical appliances is growing and growing. This means that suppliers of refurbished products are finding more and more platforms through which they can sell their goods. MediaMarktSaturn started this four years ago and is now massively pushing the refurbished business.

Within a year, the Danish supplier of men's accessories had launched on five marketplaces in eight countries. For its entry into the marketplace business, Trendhim chose bol, the Dutch market leader. Reason enough to take a look at the best practise of Trendhim's start at bol.

Melvin Hinrichs has left MediaMarktSaturn to join Sorara Outdoor Living as Country Manager Benelux. Carsten Feiler has left Tradebyte to embark on a new journey as Managing Partner at factor-D-Diversity-Consulting. Andreas Neuhauser steps into a global leadership role as Global Director Digital Commerce HEAD Sport at HEAD.

If you want to sell via marketplaces in the Netherlands and Belgium, there is no getting around the top dog, bol. But Amazon also wants a piece of the action and is trying to expand its position. It therefore makes sense for sellers to take a closer look at the similarities and differences between the two platforms – for example, in ad campaigns. Together with our partner Channable, we have...

In our marketplace portraits, we take a closer look at what our valued sponsoring partners have to offer. In today's marketplace portrait MediaMarktSaturn, we take a look at one of the leading marketplaces for consumer electronics in Europe.

Michael Badichler, formerly Head of Digital Transformation at Rotkäppchen-Mumm, will now lead the E-Commerce department at Wenko-Wenselaar on an interim basis. Lynn Kröger has left Esprit to join Douglas as Senior Project Manager Global E-Commerce. Andreas Küpper, formerly Director Digital Sales EMEA at Lee & Wrangler, has joined Zalando as Commercial Director Modern.

The Marketplace Quadrant "Home & Living" 2025 shows the 64 most relevant B2C online marketplaces in Europe for this category. New in: Debenham's, Tesco, heureka, Bed Bath & Beyond and more.

The Marketplace Quadrant "Baby & Kids" 2024 shows the 63 most relevant B2C online marketplaces in Europe for this category. New in: Bricklink, TCG Players, Tradeinn and others.

No marketplace business without logistics. When more and more customers are complaining or leaving negative comments, when delivery times can no longer be met, storage space is running out or costs are spiraling out of control? So what do you do when logistics go awry, how can a smooth change be ensured?

Discover the 23 most important B2C marketplaces in Poland, and explore the country’s evolving e-commerce landscape! Featuring Allegro, Amazon, Vinted, empik, Modivo, morele and many others.

Marketplace portrait bol: Today, we take a look at the marketplace of bol, the undisputed market leader in the Netherlands and Belgium.

Kadir Batgi, International Marketplace Account Manager at Defacto has left the company after nine years and started a new position as International Marketplace Senior Executive at Jimmy Key. Stephanie Hölzlwimmer has left Bosch after 16 years to look for new challenges elsewhere. So far, she keeps quiet about her new workplace. Wandrille Lerfebvre has left 24S.com to join Loiuis Vuitton as Digital Business Performance Senior Manager.

Thanks to the EU: European REach of Online Giants Become Transparent The European Union’s Digital Services Act (DSA) has introduced a new era of transparency for online platforms, requiring those with over 75 million active monthly users in the EU to disclose their user figures twice a year, broken down by country. This data reveals fascinating insights into the online habits of Europeans and the role different platforms play across...

Fashion Bombshell: Why Zalando acquires About You Zalando, Europe’s largest online fashion retailer, has announced its acquisition of competitor About You, marking a major shakeup in the European fashion e-commerce and marketplace industry. The deal, valued at €1.13 billion, includes a purchase price of €6.50 per About You share—a 107% premium on the stock’s three-month average price. The acquisition comes as Zalando and other European e-commerce fashion players face mounting...

Internationalization in 28 markets and within just a few months? That sounds utopian, but it is feasible. The Fulda-based lighting specialist Lampenwelt has proven this with its internationalization.

Discover ChannelEnginge Global Marketplace's evolution, its defining KPIs, and retailer support services in this in-depth marketplace portrait.
- News
Shein has massively expanded its product range. In addition to fashion, shoes, accessories and beauty items, the platform now also offers...
Marketplace Universe News 17.03.2025 - Growth at Allegro / Vinted goes offline / New Categories at Temu Europe
In the course of the takeover of About You, Zalando has secured more than 90% of About You's share capital. Irrespective of...
The time has come: TikTok Shop has opened its seller portal for merchants in Germany. At the same time, TikTok is working...
Regardless of the uncertain future in the US, TikTok is apparently continuing to expand TikTok Shop. According to reports, TikTok Shop...
Amazon is experimenting with re-directing search queries to brands' webshops outside of its own app. In the U.S., some Amazon customers...
A good year for Amazon: Amazon has generated an operating income of 68.6 billion US.Dollar after 36.9 billion US-Dollar in the...
Amazon.de is entering the optical business and is now also selling prescription glasses. With “Amazon optics”, Amazon is attacking established players...
Marketplaces are driving sales growth in German e-commerce: After two years of declining sales, online retailing is expected to grow by...
TikTok chaos in the US: Facing an impending ban, TikTok shut itself down on Saturday, only to start up again on...