ChatGPT Secretly Tests Native Shopping Features
OpenAI is quietly piloting a shopping feature inside ChatGPT that lets users search for products and complete purchases within the chat interface. The tool appears to integrate with Stripe for checkout and includes rich product listings – turning ChatGPT into a potential AI-powered marketplace.
Zalando’s takeover of About You gets greenlight from EU
It’s official: The EU Commission has approved Zalando’s acquisition of About You, roughly six months after the initial announcement. The deal is valued at €1.2 billion. Together, the two fashion platforms now serve around 65 million customers across Europe. With the merger, Zalando aims to better respond to pressure from Shein and Temu – and prepare for a future shaped by AI-powered commerce.
Sebastian Kux has been promoted at L’Oréal, now leading as Head of Digital & Consumer Engagement DACH for Maybelline New York, NYX Professional Makeup, and essie. Ludwig Schirmer has left Develey Senf & Feinkost to take on the role of Head of B2C Europe at AIR – Advanced Inhalation Rituals. Laura Wiedemann moves into a broader role at Hama Deutschland, now heading up E-Commerce International & Outlet.
Amazon expands Pan-EU FBA to the Netherlands
As of June 25, 2025, sellers enrolled in Amazon’s Pan-European Fulfilment by Amazon (Pan-EU FBA) must list their products on Amazon.nl to stay in the program. The Netherlands has become a mandatory market, prompting sellers to ensure VAT registration and local listings are in place.
Marketplace Universe News 23.06.2025 – About You opens marketplace for new partners
Fashion platform About You has overhauled its onboarding process, aiming to make it easier for small brands, start-ups, and independent labels to join. The seller center has also been revamped as part of the update.
Refurbished boom: Back Market, Swappie & Co. hit new growth records
Europe’s refurbished electronics market is surging – and 2024 was a banner year for the sector’s leading players. Back Market increased its GMV by 32% to €2.2 billion, consolidating its lead in the European market. Swappie, the Finnish specialist for refurbished iPhones, grew its revenue by 20% to €249 million. German competitor Asgoodasnew expects 12% growth to €152 million for the year. Germany is developing into one of the most mature markets.
In one of the largest catalog overhauls in marketplace history, Amazon has quietly removed around 24 billion product listings – nearly a third of all offers – as part of an internal project called “Bend the Curve.”
Nils Kernchen, previously Head of Business at ManoMano and most recently part of the founding team at yachting marketplace Yachtneeds, has joined ChannelMojo as Commercial Director.
Philipp Ludewig leaves Redcare Pharmacy to join marketplace agency Movesell as Director of Operations.
Sahiba Sachdeva joins L’Oréal as E-Commerce Director – Amazon, after eight years at Reckitt.
About You was one of the first brands to dive into TikTok Shop Germany, launching alongside early adopters like Hitschler and Deiters. But just four weeks in, the plug has been pulled – in cause of disappointing results.
The German Trade Association HDE has raised its annual forecast: online retail growth is expected to be around 4% in 2025, with total sales climbing to €92.4 billion. Looking closer into the numbers, it is clear that “market growth” is actually “marketplace growth” in Germany: All marketplaces active in Germany realised a turnover growth of 8.8 per cent, with the lion share going to Amazon. The market share currently stands at 57%, recommerce at 7%.
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