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Marketplace Universe News 17.11.2025 – EU ends de minimis / TikTok Shop goes big for Black Friday / Amazon rolls out FBM Ship+

The European Commission and EU member states have agreed to scrap the €150 “de minimis” import threshold as early as Q1 2026, accelerating action against some 4.6 billion small parcels (91 % of them from China) flooding European markets. The reform targets low‑cost seller models on platforms like Shein and Temu – and signals a major shift for marketplace‑logistics and cross‑border merchants.

Marketplace Universe News 13.10.2025 – Zalando starts in Portugal / Temu among the top 5 in Germany / Verbaudet and Bauhaus launch marketplaces

Zalando has officially entered the Portuguese market to strengthen its position as Europe’s leading fashion and lifestyle platform. This move brings the company’s total footprint to over 25 markets. Portugal is one of Southern Europe’s fastest-growing e-commerce markets, driven by high smartphone penetration, rapid digital adoption and a growing appetite for international fashion brands.

Marketplace Country Quadrant Switzerland

The Marketplace Country Quadrant Switzerland lists the 24 most important players: Local heroes such as Digitec Galaxus and Ricardo, but also international players such as Amazon, eBay and Temu.

Marketplace Universe News 06.10.2025 – ChatGPT starts in-chat-shopping / Amazon tests Haul in Spain / Platformisation in Germany

OpenAI is rolling out a native checkout in ChatGPT, letting users in the U.S. buy products without ever leaving the chat. The first integrations are with Etsy and Shopify sellers. Users can see product options, select variants, and complete the purchase directly in the interface. It’s a first step toward what some call “agentic commerce” – where AI handles not just discovery, but also transactions.

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