zalando

Marketplace Universe News 16.03.2026 – Zalando Issues Positive Outlook / Breuninger Fails to Find a Buyer / Sigma Sports launches marketplace

Zalando expects adjusted EBIT of €660-740 million in 2026, up from €591 million in 2025. This would represent 12-25% growth. The company is also optimistic about trading volume: GMV is expected to grow by 12-17%, building on €17.6 billion in 2025. Zalando cites the increasing use of AI in areas such as product imagery and virtual try-ons as a key driver, helping to reduce costs and returns.

Marketplace Country Quadrant Germany

The Marketplace Country Quadrant Germany 2026 reveals the 23 most relevant marketplaces for selling in Germany – from Amazon and Otto to Temu and Shein.

Marketplace Universe News 19.01.2026 – Google pushes standard for AI commerce / Temu catches up with Amazon / OpenAI eyes Pinterest

Google has introduced a new open standard called the Universal Commerce Protocol (UPC). Its goal is to accelerate the AI-platform shift in commerce by standardizing processes such as product search and checkout via AI bots. Platforms and retailers including Walmart, Etsy, Shopify, Shopee, Carrefour, Target, Macy’s, and Wayfair were involved in its development, as they seek to secure their position within the customer journey.

Marketplace Universe News 13.10.2025 – Zalando starts in Portugal / Temu among the top 5 in Germany / Verbaudet and Bauhaus launch marketplaces

Zalando has officially entered the Portuguese market to strengthen its position as Europe’s leading fashion and lifestyle platform. This move brings the company’s total footprint to over 25 markets. Portugal is one of Southern Europe’s fastest-growing e-commerce markets, driven by high smartphone penetration, rapid digital adoption and a growing appetite for international fashion brands.

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